B Sunglasses Round-up | Sunglasses News Mar 20 – 26 | News

Hello and welcome to another B Sunglasses Round-up here at B Sunglasses. Each week we round up all the biggest sunglasses news stories from around the world and let you know about any new collections, giveaways or competitions we have coming up. Last week, we looked Visa’s new NFC payment sunglasses and our Swarovski Mother’s Day promotion. This week, we’re talking about the Swiss goalkeepers’ clever new sunglasses technology and the exciting news that we have been awarded the Feefo Gold Trusted Service!

Swiss Goalkeepers Wear Slow-Motion-Effect Sunglasses in Training

Image Source: VisionUp

This week, Swiss goalies Marwin Hitz and Yann Sommer were spotted in training wearing special performance-enhancing sunglasses in preparation for their World Cup qualifying match against Latvia. The pair looked a little odd in their sunglasses, given that the weather was reasonably cloudy. But there was method in their madness, as the sunglasses have a unique strobe effect that makes the wearer see things with a slow-motion effect.

The idea behind the technology is that training goalkeepers in these conditions will heighten their anticipation skills by training their eyes to work under stressful conditions. The idea behind this is a little reminiscent of runners training in water so that they are faster on the track. The sunglasses are battery powered and have been designed by an innovative Japanese company called VisionUp. We’re excited to see if their technology is as good as it promises to be! You can watch a video about VisionUp’s technology below:


B Sunglasses Has Been Awarded the Feefo Gold Trusted Service 2017!

The most exciting piece of news for us is that we have been given the Feefo Gold Trusted Service award. This is a huge deal as Feefo is one of the biggest customer review organisations in the world, focusing on making the internet a safer, better experience for online shoppers. As Feefo is based on customer reviews, receiving the Gold Trust Service award means that our customers have left overwhelmingly positive reviews. There is no feedback more important to us than our thousands of customers, so we’re over the moon with this award. We hope this award will encourage even more customers to shop at B Sunglasses so that we can continue to build on our vast collection of designer brands!


Swarovski Mother’s Day Celebration

We hope a lot of our customers are out celebrating Mother’s Day, either by treating their own mums or being spoiled for doing such a good job themselves. Last week, we announced our exciting Swarovski Mother’s Day deal where we gave customers the chance to receive a free bracelet with any pair of full-price Swarovski sunglasses. We were really pleased to see so many people pounce on this opportunity and we’re sure there are lots of happy mum’s because of our generous customers. The Swarovski sunglasses collection here at B Sunglasses is incredible, and we encourage anyone to check it out – even without a free bracelet thrown into the mix!


B Sunglasses Welcome New Designer Brand: MCM

Last week at B Sunglasses, we were pleased as punch to add another top designer brand to our incredible online shop. We added a stunning selection of MCM’s sunglasses to our collection. MCM stands for Modern Creation München an it started out in Munich in 1976. MCM’s unique, rebellious sense of style ensured it was a massive success and the German craftsmanship and precision involved at every stage of their production is clearly evident.

The collection has a vibrant spectrum of colour palettes to choose from, but all of MCM’s eyewear designs have a quintessential sense of modernity and a touch of art deco about them.  You can check out the entire MCM sunglasses collection here at B Sunglasses, but here are a few of our favourites to pique your interest:

MCM Double Bridge Square Sunglasses in Blue

MCM Metal Bridge Round Sunglasses in Black

MCM Half Rim Visor Sunglasses in Rouge

MCM Metal Bridge Round Sunglasses in Violet Havana

MCM Aviator Sunglasses in Gold



Blogger Coverage

Each week, we’re trying to draw a little attention to the different bloggers and prodigious Instagrammers who feature our glasses and sunglasses. This week we were really impressed with Charlotte Fisher’s Instagram shot. She looks incredible wearing our Gucci Iconic Aviator sunglasses in gold black whilst lying on her sun lounger in Mauritius.

Image source: Instagram

Last week, the LA musician CC Mason was featured on Instagram wearing a pair of our Alexander McQueen Cateye sunglasses in blue ruthenium. She looks amazing and we’re really pleased that our sunglasses are finding their way to such influential people on the other side of the Atlantic!

Image source: Instagram

And as the sponsors of the Muckle Cycling Club, we sent them a bunch of Oakley Jawbreaker cycling sunglasses. Needless to say, they were very pleased to get them and we hope they enjoy them out on the road! Oakley Jawbreakers are among the best cycling sunglasses in the world, so we were pleased to kit out the MCC with some of the best gear available!

Image Source: Instagram


And that’s all the eyewear news we have time for this week. Come back next week for another B Sunglasses Round-up!