With Lily Donaldson as their new face, and their AW17 campaign stirring up impatient desires with bold upcoming statement pieces, Kurt Geiger is heading our brand hotlist this week.
The Kurt Geiger red is often synonymous with the cosmopolitan British style of London and this stems from Kurt Geiger’s history in the bustling capital. Surprisingly however, the man himself has roots in Austria. Born in 1915 in Vienna, Kurt Geiger began his career in the textiles industry young, serving behind the counter in his family’s drapery business. Geiger then went on to study medicine at Waser Gymnasium and during this period he married Olga Trenschina. That August, the couple were forced to leave Austria, fleeing from Hitler’s anti-Semitism and settling in Melbourne.
Unable to afford to continue studying, Geiger leased a small shop and set up K. O. Geiger Pty Ltd selling handbags. Quick to realize the benefit of creating matching handbags and shoes, Geiger opened his first store Mascot shoes. Geiger travelled the world, learning about the trade and craftsmanship. His expertise for the accessory business grew and in 1963, he opened Kurt Geiger’s first store on Bond Street. Since the sixties their creativity for design has been celebrated by fashion icons worldwide.
Rebecca Farrar-Hockley, Creative Director, drives the brand forward with unique embellishment and statement pieces. Discussing their vision, Farrar-Hockley said: ‘Excess is unapologetic in the form of crystal embellishment, exaggerated bows , an abundance of pearls and vintage –inspired hand sewn appliques. A tiny glitter handbag in the shape of a heart can be word as jewellery, with platform wedges so high your head will be in the clouds!’
Her excitement and playful creativity shines prominently in their latest AW17 campaign. Shot by long-term collaborator Erik Torstensson, the campaign focusses on standing out. ‘Dressing up is the new dressed down this season. Your accessories need to make a big impact and dare to stand out’ exclaims Farrar-Hockley. British model Lily Donaldson, fronts the campaign fiercely. Having previously being the face of huge names like Gucci and Burberry, and featuring in countless editorials for the likes of Vogue and Harper’s Bazaar, her face is iconic for bold high fashion.
Kurt Geiger eyewear continues the daring character of the brand in every aspect.
Featuring in the classic cateye silhouette, these sunglasses are bold and modern in their colour and embellishment. The unique tortoiseshell to nude gradient frames are made even more stunning with the addition of a gold metal inlay and temples. The Kurt Geiger creativity is epitomised in this piece of eyewear alone.
Getting festival ready becomes easy with this pair of crystal pink sunglasses. The preppy round sunglasses are both summery and innovative in design and are finished with delicate gold and tortoiseshell temples.
Thick black frames are contrasted with a gold metal inlay on these angular cateye sunglasses. Luxurious and fierce, they are the perfect way to dramatise your accessories.
Accessorise with Kurt Geiger this season. Explore our full collection on our site now.